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fair use - Social Networks: Will Users Pay to Get Friends?By BOB TEDESCHIThe idea behind "social networking" Web sites like Friendster,Tribe.net and LinkedIn is almost the opposite of the old Groucho Marxjoke: they attract people who want to join a club eager to have them.But as the popularity of such sites has taken off, the big questionfor investors in new technologies is whether social networking sitescan ever make a lot of money by connecting friends of friends inmini-networks of trust, whether for dating, business or maintainingacquaintances. For many, the buzz over social networking sounds a lotlike vintage Internet hyperbole from the late 1990's."I'm having a real problem finding a business model here," said NateElliott, an analyst with Jupiter Research. "It feels like the earlydays of the Internet, with sites like Globe.com saying they'llaggregate tens of millions of users, then find a way to monetizethem. That's not the way to run a business."The creators of such services strenuously disagree, arguing that incontrast to the hundreds of dot-coms that bombed, they have clearplans for generating revenue. But those plans could be short-circuitedby Internet giants like Yahoo and Google, as well as by establishedplayers in the online jobs and dating categories, whose turf mostsocial networking sites seek to occupy.Indeed, as the more popular dating and jobs sites like Match.com andMonster.com quickly add networking features of their own, sites likeFriendster face the challenge of how to differentiate themselves -beyond boasting that they are, for now, free.http://www.nytimes.com/2004/02/09/technology/09ecom.html*** FAIR USE NOTICE. This message contains copyrighted material theuse of which has not been specifically authorized by the copyrightowner. This Internet discussion group is making it available withoutprofit to group members who have expressed a prior interest inreceiving the included information in their efforts to advance theunderstanding of literary, educational, political, and economicissues, for non-profit research and educational purposes only. Ibelieve that this constitutes a 'fair use' of the copyrighted materialas provided for in section 107 of the U.S. Copyright Law. If you wishto use this copyrighted material for purposes of your own that gobeyond 'fair use,' you must obtain permission from the copyrightowner, in this instance, New York Times Company.For more information go to:http://www.law.cornell.edu/uscode/17/107.shtml
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